PREMIUM ITALIAN MERINO WOOL

Unrivaled high-quality Merino from renowned Italian mills. Durable, soft, and responsibly ethically sourced. We eliminate the middleman so you pay only for the exceptional product, not the brand name.

  • Front view of Lormier Heritage Wool Overcoat in classic camel featuring a double-breasted design and wide notched lapels.

    LORMIER HERITAGE WOOL OVERCOAT

    Save £100

    LORMIER HERITAGE WOOL OVERCOAT

    £149.95
    £249.95 £149.95
  • Men's dark gray herringbone intarsia knit leisure set with a stand collar zip jacket and drawstring waist pants.

    THE INTARSIA KNIT LOUNGEWEAR SET

    Save £98

    THE INTARSIA KNIT LOUNGEWEAR SET

    £160.95
    £258.95 £160.95
  • Off-white ivory cable knit merino wool cardigan showing the intricate traditional patterns and structured mock-neck design.

    PURE MERINO WOOL DUAL-ZIP CABLE CARDIGAN

    Save £38

    PURE MERINO WOOL DUAL-ZIP CABLE CARDIGAN

    £89.95
    £127.95 £89.95
  • Men's sand-colored merino wool hoodie featuring a 3-button placket, tonal drawstrings, and a soft jersey-knit texture.

    PURE MERINO WOOL BUTTON HOODIE

    Save £46

    PURE MERINO WOOL BUTTON HOODIE

    £89.95
    £135.95 £89.95
  • Sophisticated beige merino wool cable knit sweater with a thick ribbed collar and traditional fisherman weave.

    PURE MERINO WOOL CABLE CREWNECK

    Save £79

    PURE MERINO WOOL CABLE CREWNECK

    £92.95
    £171.95 £92.95
  • Men’s light heather gray Merino wool joggers featuring a raised pintuck center seam and ribbed drawstring waist.

    MERINO WOOL PINTUCK TAILORED JOGGER

    Save £34

    MERINO WOOL PINTUCK TAILORED JOGGER

    £65.95
    £99.95 £65.95
  • Tapered Merino Wool Knit Pants for Men - Beige

    THE TAPERED KNIT WOOL PANT

    THE TAPERED KNIT WOOL PANT

    £89.95
    £89.95
  • Light gray premium merino wool knit trousers on a hanger, showing the soft texture and relaxed fit.

    PURE MERINO WOOL LEISURE TROUSERS

    Save £86

    PURE MERINO WOOL LEISURE TROUSERS

    £86.95
    £172.95 £86.95
  • Beige Wool Leisure Joggers - Tapered Fit

    PURE MERINO WOOL LEISURE JOGGERS

    Save £81

    PURE MERINO WOOL LEISURE JOGGERS

    £81.95
    £162.95 £81.95
  • Men's light gray 100% merino wool matching set featuring a streamlined hoodie and tapered knit joggers.

    PURE MERINO WOOL LIGHT GRAY SET

    Save £191

    PURE MERINO WOOL LIGHT GRAY SET

    £155.95
    £346.95 £155.95
  • Elegant ivory white 100% Merino wool winter set, emphasizing the soft-touch luxury and clean, classic aesthetic.

    PREMIUM MERINO WOOL WINTERTIME ESSENTIALS

    Save £59

    PREMIUM MERINO WOOL WINTERTIME ESSENTIALS

    £69.95
    £128.95 £69.95
  • Men’s heather gray Merino wool tracksuit featuring a pullover hoodie and joggers with signature white stripes on the sleeve and thigh.

    PURE MERINO WOOL STRIPED TRACKSUIT

    Save £201

    PURE MERINO WOOL STRIPED TRACKSUIT

    £165.95
    £366.95 £165.95
  • PURE EXTRA - FINE MERINO WOOL CABLE KNIT CREWNECK - LORMIER -

    PURE MERINO WOOL CABLE KNIT CREWNECK

    PURE MERINO WOOL CABLE KNIT CREWNECK

    £137.95
    £137.95
  • PURE EXTRA - FINE MERINO WOOL NEPPED CABLE CREWNECK - LORMIER -

    PURE MERINO WOOL NEPPED CABLE CREWNECK

    PURE MERINO WOOL NEPPED CABLE CREWNECK

    £132.95
    £132.95
  • PURE EXTRA - FINE MERINO WOOL CABLE KNIT HENLEY SWEATER - LORMIER -

    PURE MERINO WOOL CABLE KNIT HENLEY SWEATER

    Save £86

    PURE MERINO WOOL CABLE KNIT HENLEY SWEATER

    £86.95
    £172.95 £86.95
  • PURE EXTRA - FINE MERINO WOOL JACQUARD MOCKNECK - LORMIER -

    PURE MERINO WOOL JACQUARD MOCKNECK

    Save £72

    PURE MERINO WOOL JACQUARD MOCKNECK

    £70.95
    £142.95 £70.95

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